Veteran Owned & Operated!
If you're a real estate investor, you can't go wrong with purchasing commercial spaces to lease in the Charlotte area. Charlotte is beginning to emerge as an important business hub in the Southeast. The city's Regional Business Alliance has been working on promoting economic development, making it the perfect location for business development.
Having a well-thought-out commercial property marketing and advertising plan in place is key to bringing in high-quality tenants. This blog will discuss the top creative commercial property marketing trends you can incorporate into your strategies.
Create a Real Estate Marketing Flyer
While print marketing may seem like an outdated method, you can't understate its impact. Around 73% of people prefer to receive print advertisements over other types of advertising.
You can create paper flyers advertising the available units you have for rent. Not only can you have physical copies, but you can also have them on your website for people to digitally download. Some of the things you can include in these flyers are:
- Location map
- High-quality photos
- A list of property highlights and features
- Map highlighting nearby amenities
- Leasing contact information
Include a "For Lease" Sign on Your Property
A physical sign on your property site is the easiest method of advertising for property managers. We recommend placing a leasing sign in front of your available property. This is a great way to grab the attention of anyone walking or passing by.
A few things you should include on the sign are:
- The type of property available
- Your contact information
- Website details
You don't necessarily need to include the rental price on the sign. Leaving that off will entice people to call you to ask for more information.
Offering Virtual Tours on Your Website
One of our favorite marketing strategies for properties is virtual tours. Virtual tours allow prospective tenants to see what your space looks like from their mobile device or computer. This is a great thing to offer, especially if you have people from out of town who are interested in your space.
Have an Active Social Media Presence
Social media provides you with a platform to show off your properties and all of the other marketing materials you've created. Some of the things you can share on social media include:
- Virtual tours
- Links to schedule walk-throughs
- Images of the available property
- Announcements about your latest property
Social media is also a great way to connect with prospective tenants. You can respond to their comments and messages, creating a good rapport with them before they come to visit your space.
Get Assistance With Commercial Property Marketing and Advertising
Developing a strategic commercial property marketing and advertising campaign is key to increasing the interest in your available units. It can be overwhelming to try and figure out how to properly market your available properties. That's why you need to partner with an experienced real estate company in the Charlotte area.
The real estate experts at PMI Charlotte Metro are here to help you list your property and find exceptional tenants. We're here with you every step of the way, from placing tenants in your units to providing you with property management services. Call our office to book a meeting with one of our property managers.
